Thoughts on an ever-changing industry
Dynamic remarketing is a powerful tool in your retargeting toolbox. This tag not only serves ads to users who have previously visited your site, but goes a step further to show ads for the specific products they’ve viewed on your site. You can use this to tailor specific messages to your audience to entice them … Continue reading "How To…
Last month we launched a fully customized e-commerce shopping cart platform for CustomZilla.com, a drinkware solutions company that makes custom mugs and personalized glasses for brands and people. CustomZilla’s mission is to make custom products accessible to everyone. CustomZilla does everything from printing your logo on a wide selection of coffee mugs to engraving your … Continue reading "Cypress North…
In the first part of this series I outlined the idea behind the cookie based affiliate or discount code system being developed. In this post I’ll detail how we are using it and give some examples for consuming the code in a few programming languages.
For most applications where transactions are taking place, there is a need for some type of discount capability, affiliate tracking, referral code tracking, or a combination of the three. The design of the code used to accomplish this can vary greatly based on the needs of the system, which is why there is generally no … Continue reading "Capturing Referral…