About - THE CN TEAM - Maggie Humphrey

Maggie Humphrey

Director of Ecommerce

Maggie + CN

Established 2022

Maggie is our Director of Ecommerce, working out of our Rochester office. She first joined Cypress North as a Digital Marketing Intern in 2019 and returned as a full-time member of the team in 2022.

With a background in both paid and organic marketing, Maggie oversees all of our ecommerce clients, using her expertise to craft holistic strategies that drive incremental growth. She takes a data-driven approach to her work, using insights to make proactive decisions that help clients boost revenue and hit their goals.

In addition to regularly publishing comprehensive ecommerce guides for Cypress North, Maggie lends her thought leadership to one of the top sources for PPC and SEO news as a contributor for Search Engine Land.

Maggie was born and raised in the Rochester area and graduated from the University of Brockport. After her summer interning with us at Cypress North, she went on to gain several years of experience as a marketer in both in-house and agency settings.

When she’s not at work, Maggie can be found spending time with family and friends, spoiling her adorable golden retriever Oakley, or somewhere out on the water. She loves boating, cooking, and binge-watching reality TV. She also enjoys reading – and inadvertently started a book cult among her coworkers.

Follow along with Maggie

Maggie's Life At CN

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Maggie-isms

Just living the dream.

The struggle is real.

Surviving, not thriving.

Let me share my screen...

We've been riffing.

Check Out Some of Maggie's Work

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Product Microsite

“My internship at Cypress North truly laid the foundation for my digital marketing career. I tackled real client work, and faced real challenges that forced me to think critically, ultimately growing my skillset. This hands-on approach solidified my understanding far more than any classroom ever could. I truly appreciated my time at Cypress North, and while I decided to continue my career elsewhere initially, I'm proud to have found my way back to where it all started as a Digital Marketing Manager.”

Maggie Humphrey

Digital Marketing Manager, Cypress North

“Cypress North has a wonderful company culture that is positive, collaborative, and innovative, which makes for a very inspiring and motivating work environment. One thing that sets this company apart is its commitment to staying on the cutting edge of marketing trends and technologies. As a team, we are always looking for new and innovative ways to help clients achieve their goals, which means we, as employees, are constantly learning and growing. There's a strong focus on teamwork, and everyone is encouraged to share their ideas and perspectives. The real sense of collaboration and support makes for a positive and productive work environment.”

Maggie Humphrey

Digital Marketing Manager, Cypress North

Written By Maggie

Guide by: Maggie Humphrey

5.21.2025

E-Commerce

How To Use Custom Labels In Google Merchant Center For Shopping Campaigns

Custom labels can be a game-changer for ecommerce advertisers. Learn why you should use them and how to set them up to boost your shopping campaigns.

Guide by: Maggie Humphrey

2.5.2025

E-Commerce

How to Use a Supplemental Feed in Google Merchant Center Next: A Step-By-Step Guide

Supplemental feeds in Google Merchant Center help advertisers enhance product data and drive better results. Follow our guide on how to set one up and download our free template to get started.

Blog by: Maggie Humphrey

3.29.2023

Company News

Introducing Cypress North Rochester

We are excited to announce that Cypress North has expanded to Rochester, NY! It’s been a long time coming, but the right move we needed to make as our team continues to grow along with our opportunities with new and existing clients.