In this month’s episode of The Agency Scoop, Maggie and I discussed the latest artificial intelligence news and the trending concerns behind quiet quitting. Both of these topics are rising in popularity. Whether or not that’s a good thing is debatable. Is Chat GPT and Other AI Software of the Future? The big talk from … Continue reading "ChatGPT and…
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Is your organization in need of a branding solution? Here's a breakdown of the differences between a brand refresh, a rebrand, and a new brand so you can decide which would work best for you.
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A few months ago, we implemented a formalized internal structure for our client teams, designed to help us better serve and manage accounts. It’s a move that’s been well-received, both internally and externally, but one that took us a while to arrive at. Now that we’re in it, it’s hard to believe we ever operated … Continue reading "Managing the…
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The Agency Scoop is back with a new structure, new co-host, and new agency talk! This month, I sat down with Maggie Humphrey, Digital Marketing Manager, at Cypress North, to discuss the pros and cons of working from home and how this can impact employee and company performance. Meet my New Co-Host, Maggie Humphrey Maggie … Continue reading "New Year,…
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This month, I sat down with Barry Schwartz, CEO of web service firm Rusty Brick and founder of Search Engine Roundtable. His career began at age 14 when he joined his twin brother in starting a software development business. Their unofficial business started with local and small businesses by helping their businesses become more efficient … Continue reading "Building a…
Read ArticleThis month, I sat down with Lauren Molenda, co-owner and brand strategist at Riveter Design. Her career has been across several different WNY agencies and gave her experience with a ton of our local talent! In 2017, she joined forces with Jordan Hegyi to reincorporate her freelance marketing and design agency. Lauren also recently traveled … Continue reading "Moving Mountains…
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This month, I sat down with Tricia Barrett, Chief Operating Officer at Crowley Webb and Praxis. Tricia joined the full service communications agency in 2003 with a background in project management, client service, and operations. She now oversees Crowley Webb’s general agency operations and Praxis’ operations. We discuss the ways Crowley Webb have differentiated themselves … Continue reading "Growing an…
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