We are often asked why we named our company “Cypress North”. The truth is, naming a company is tough. So we started simple. We’re located in the Northern U.S. and both partners who started the company are fans of the outdoors and trees specifically. From dogwoods to maples, magnolias to pin oaks, trees are amazing. … Continue reading "Cypress North:…
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Subscribe August 10th, 2018 Check your watch because it’s time for Marketing O’Clock with Greg Finn and Jess Budde! Watch this episode to get your weekly dose of the biggest news from the digital marketing industry this week. Medic! The results of last week’s core algorithm are in, and the early indicators look to … Continue reading "Google Medic!…
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On Marketing O’Clock episode 11 – “this one goes to 11.” We have Greg Finn and Jess Budde giving you the rundown of all the digital marketing industry news of the week. We have updates from Facebook, Google, and even Bing. We also bring back our “Lightning Round” where we hit main points of multiple … Continue reading "Facebook Drops…
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While the 2016 calendar winds down, we’ve been hard at work finishing projects big and small for our amazing clients. One of those projects has been a revamped website for HHL Architects, a prominent Buffalo-based architectural firm in Buffalo’s historic Allentown district. The work of HHL Architects spans across all facets of design including the famous Darwin Martin … Continue reading "New Website…
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With more than 30 years of experience in the business (and a flawless reputation in the area), D.V. Brown & Associates has cemented themselves as a staple in the WNY area. They found themselves with a website that outlived its lifespan and called on us to deliver a website that properly construed their company, philosophy … Continue reading "New Site…
Read ArticleThe time has come — Google is finally allowing users with Google+ Business Pages to connect the page with the Google+ local listing (also known as Google Places) on Google Maps. Confused already? Yeah, us, too. But we’ll save that venting for another time. Today we want to focus on helping you consolidate two of … Continue reading "How to…
Read ArticleWARNING: Don’t read this when hungry! July’s new content marketing ideas are food-filled. There’s everything from Chocolate Day and National Sugar Cookie Day to Corn Fritters Day and National Lasagna Day. Again, if you’re prone to drooling, we recommend you hold off until next month’s August content marketing ideas. Not hungry? Then proceed to read … Continue reading "Corn Fritters,…
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When it comes to analyzing conversions on your site, keep in mind that not everyone makes decisions the same way. Some people may visit your site, find what they’re looking for, and convert in one visit — that is, they make a purchase, subscribe to a newsletter, or fill out a contact form. For example: … Continue reading "How to…
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I understand if you’re weary about paid search advertising. Google makes it all too easy to spend money without really knowing what you’re doing. So you try AdWords on your own, but quickly become frustrated when ad dollars run dry and you see no return on investment. That will definitely leave a bad taste in your … Continue reading "Not Sold…
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Happy New Year from Cypress North! 2013 was a big year for us: we moved, re-branded, and expanded. So what better way to celebrate the old and ring in the new than recapping the last 365 days? Here’s a look at some of our achievements and adventures this year (aside from the awesome work that … Continue reading "Cypress North’s…
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