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By Sarah Burke
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Read our most recent article about how to set up Google Ad’s Responsive Display Ads, here. Rolled out in July 2016, responsive ads are one of the newest ad formats available to Google Ads advertisers. Running on the display network, this type of ad allows advertisers to input copy and images into an ad template, … Continue reading "Everything You…

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By Sarah Burke
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Everyone knows that Spring is the perfect time of year to clean out your closets, dust behind items that you haven’t moved since before winter, and switch out the winter wear for your summer’s best (whether that means bright colors or just slightly lighter grays). While all of this motivational energy is running through your … Continue reading "Clean Out…

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By Sarah Burke
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You’ve just set up a new PPC campaign in an account, and every time you log in to Google Ads to see how it’s doing, you see that it hasn’t begun generating any impressions yet. This could be one minute after you set it up, one day after, one week after….and nothing. Before you let … Continue reading "24 Reasons…

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