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By Kathleen Hagelberger
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Learn more about Microsoft Clarity, and our favorite features from Cypress North’s power users After setting up 24 Microsoft Clarity accounts and counting for various clients, there are some things we’ve come to love about the platform, and frustrations we’ve had to work around. In this post, we break down the pros and cons of … Continue reading "Microsoft Clarity…

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By Olive Caresosa
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Learn What Metrics to Include in PPC Reports. Then, Download Our Free Data Studio Dashboard Template! Let’s be real, pay per click advertising is all about data.  What campaigns are bringing in the most revenue? What landing pages are converting the best? What keywords are underperforming? Sometimes, seeing endless rows of data can get overwhelming, … Continue reading "What to…

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By Sky Stage
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Data Studio Advanced Techniques: Introduction If you’re running any digital marketing campaigns, then you’re probably tracking their performance and the impact they have on the sales and/or marketing goals of your company as a whole. Most often, performance is tracked by manually entering multiple fields for each digital platform into an Excel or Google Sheets … Continue reading "Google Data…

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