In this video tutorial, our very own Mark and Jess discuss common obstacles that B2B marketers face in the digital era and give proven strategies for tackling these challenges head on.
Dynamic Creative optimization for Facebook
Struggling to find the right creative asset that resonates with your audience? Looking to improve your Facebook campaign performance? Dynamic Creative may be the answer!
Dynamic Creative allows advertisers to create thousands of ad variations and serve them across multiple placements to see what combination works best with their audience by automatically optimizing the ad images, videos, descriptions, CTAs, and titles. Dynamic Creative is best for marketers looking to save time, and looking to test multiple asset variations and combinations.
Check out our guide and video resources to learn more about what Dynamic Creative is, when to use it, and how to set up Dynamic Creative ads in your Facebook Business Manager account.
5 Ways To Extract Data From Google Smart Shopping Campaigns
Google’s Smart Shopping campaigns have all the promise, but they don’t have all the data, until now. Learn how to use reports and segments in Google Ads to squeeze all the available data out of your SSCs and how to use the data to drive more sales.