Solutions - Integrated Solutions - Hubspot

Hubspot

Our agency has experience working with a range of customer relationship management (CRM) platforms, but we’re proud to be part of the HubSpot Partner Program. As a member, Cypress North gets access to exclusive resources and tools we can use to help our clients.

PROUD PARTNERS

As a member of the HubSpot Partner Program, we know the best practices for onboarding new clients, implementing the CRM into your strategy, and working in the platform. We can customize your HubSpot experience to work for you and your business goals, train your team on the platform, and help maintain your account. Being a partner also gives us a direct line to HubSpot, so we can fast-track troubleshooting, suggest new features, pass along feedback, and get answers to any questions you may have.

REACH YOUR GOALS

Our digital marketers know the ins and outs of HubSpot – it’s the CRM we use for our own work! As platform experts, we can work with your team to develop a HubSpot strategy, show you all of its capabilities, and get you up to speed on how to use the platform. We’ll help you navigate email and landing page development, reporting, form creation, contact and lead management, and other key features that will help you connect your marketing and sales efforts.

CUSTOMIZE YOUR LOOK

HubSpot is a great tool for building forms, emails, and landing pages that help with your marketing outreach. But it’s still important that those assets you create in HubSpot fit the design of your site and your overall brand. Our designers can work with our marketers and development team to customize HubSpot forms, emails, and landing pages so they incorporate your brand’s colors, imagery, fonts, and more to make sure your brand is represented and consistent.

INTEGRATE YOUR WORKFLOWS

Our developers are experts when it comes to working with HubSpot and the HubSpot API. We can accomplish even the most involved integrations to ensure your custom workflows are built to your specific needs. For website tracking and forms, we can leverage the native HubSpot API or utilize tools like Zapier, depending on what you need. Our team can also create more advanced solutions by developing HubSpot applications to synchronize data between your other business systems.

VISUALIZE YOUR DATA

HubSpot analytics provide useful insights into your performance that can be used to influence your future decisions. If you’re not familiar with HubSpot’s data, our expert analysts can help you visualize and analyze different data sets to give you a full view of your performance that will allow you to benchmark your growth, see what’s working for you, and identify anomalies.

We pull in the experts from all departments.

Check Out Some Work

Universal Analytics Data Extract

Data Extraction

Ask For Whipped

Product Microsite

The Jacobs Institute

Not-for-profit Medical Website

Tomric

Confectionery Website & Branding

Brewed & Bottled

Beer Shop Branding, Website & content

What They’re Saying

“For the build of our website and our virtual platform tool, the Cypress North team took the time to learn our products, corporate structure and culture to build digital solutions that met our business needs and is attractive and easy to use for our customers. After the build, Cypress North was diligent to perform needed maintenance and astonishingly quick to respond to edit requests.”

Christie Otis

VP Worldwide Marketing & Service, Transfusion & Transplant, Werfen

“I am so happy to be a client of Cypress North. From day one, they have made me feel supported in the work that I do. To have a whole team of people who care about making sure they understand who you are and what you are trying to achieve is amazing. The energy they give is genuine. I have felt both supported and seen by this team. Thank you Cypress North for everything you have done for me! ”

Erin M. Moss

Mental Health Therapist, Erin M. Moss Mental Health Counseling Private Practice

“The Cypress North development shop is incredible to work with. We vetted dozens of firms, off-shore dev-shops, and considered bringing in-house. A couple conversations with the Cypress North Team and it was clear they operate on a different level. Their skilled engineers helped create a minimum viable product we could immediately take to market. As our customer base grows and requests new features, Cypress North is quick to react, build, and ship. If you're growing a software company and need a team to grow right there with you: Cypress North is it.”

Kyle Pucko

Founder, Pintler Group

“Working with Cypress North over the last four years has been nothing short of a game-changer for our business. They've taken our Paid Search efforts from 'just okay' to absolutely amazing. It's like they waved a magic wand and restructured our entire approach on Google Adwords and Microsoft Ads, and the results speak for themselves. We're seeing more Sales Qualified Leads (SQLs) than ever, and our Cost Per Acquisition (CPA) has improved significantly. What stands out the most, though, is the Cypress North team's genuine care for our success. They've been more than just a service provider; they've been our partners, our marketing maestros, and I can't recommend them highly enough. If you're looking to give your Paid Search a serious boost, these are the folks to turn to.”

Michael Morgenstern

Senior Vice President, Marketing, Expert Institute

“We partnered with Cypress North to redesign our website, and it has been a pleasure to continue our partnership with them since launching the new site.
Their talented design and development teams are not only innovative but also incredibly easy to work with. They understand our needs intuitively and translate them into solutions with remarkable efficiency.
What truly sets Cypress North apart is their responsiveness. Whenever we encounter an issue or seek to make improvements, they are quick to respond and proactive.
Overall, our experience with Cypress North has been nothing short of exceptional. We highly recommend them to anyone seeking a partner who not only delivers top-notch design and development but also prioritizes collaboration and client satisfaction.”

Sherrie Bloom

Director of Marketing, Curbell

“Working with Cypress North has been great to say the least. They really understand our brand and have a seamless ability to incorporate exactly what being a Mark's customer is like into our ads. Working with the team has been wonderful and I look forward to our meeting every week to hear the next new idea that they have for us to try. They never stop trying to make us better.”

Zach Meyer

Marine Operations Manager, Mark's Leisure Time Marine

“I stumbled across Cypress North through the Marketing O’Clock podcast - an entertaining and tremendous resource of industry knowledge. After being a devoted listener for a year or so, I approached Greg and his team about becoming a client and half-expected a polite decline. After all, Centennial Woods is a niche business tucked away in the Wyoming mountains and I was the only full-time employee in the marketing department.

Thankfully, Cypress North took us on as a client and embraced our story, our challenges, and our vision. Since partnering, our online presence has skyrocketed. Our website traffic, social media engagement, and online sales have all seen exponential growth due to the Cypress North team’s ability to listen, collaborate, and adapt to our ever-changing needs. With their help and guidance, I am no longer bogged down by daily marketing duties and I can now explore new avenues for business expansion.”

Joe DeBaisio

Marketing Manager, Centennial Woods

“We've been working with Cypress North going on 5 years now, and the experience has been nothing short of exceptional. They've played a crucial role in enhancing our online presence, running targeted ads, monitoring those channels, and providing insightful reporting that has been instrumental in making informed decisions on different divisions and products/services offerings.”

Randy Smith

Director of Marketing, Statco-DSI

“For more than two decades, across three organizations, my teams’ marketing efforts have been enriched by a longstanding partnership with Cypress North. They have been a strategic ally and an integral extension of our marketing team here at Aleron for over six years now. Their proactive approach, swift responsiveness, and innovative solutions have left a mark on our brand growth, including web development, optimization, content, and lead generation. Time and again, we've witnessed their expertise actively contributing to our success. They are exceptional when it comes to promptly addressing any inquiries—a quality that truly sets them apart.”

Emily Paul

Chief Marketing Officer, Aleron

“It’s a hard job to impress the people who are living what our company does and stands for every day, but the marketing brief presentation that the team put together took all our thoughts and really brought them together in such an efficient/effective manner. It definitely gave us great confidence to continue working together. Phew! What a relief to FINALLY feel like we are working with a team that truly gets us.”

Jennifer Georger

Marketing Manager, Sealing Devices Inc.

Achieving goals and proving
ROI for the world's best companies

Your Hubspot Expert

Senior Digital Marketing Manager

Maggie Humphrey

Maggie is a Senior Digital Marketing Manager who helps lead our Rochester office. A specialist in both PPC and SEO strategy, she works daily on account management, client service, user experience, brand strategy, and social media marketing. She also helps manage our internal marketing team's workload and co-hosts our monthly The Agency Scoop podcast.

A Rochester native, Maggie graduated from the University of Brockport. With more than five years of marketing experience, she brings a wealth of knowledge and expertise to our team, having worked in various marketing roles in both in-house and agency settings.

Maggie’s journey with Cypress North started in 2019 when she joined our agency as a Digital Marketing Intern while still in college. She went on to gain additional experience at another agency for two years before returning to join us full-time as a Digital Marketing Manager.

When she’s not at work, Maggie can be found spending time with family and friends, spoiling her adorable golden retriever Oakley, or somewhere out on the water. She loves boating, cooking, and binge-watching reality TV. She also enjoys reading – and inadvertently started a book cult among her coworkers.

View Maggie's Bio