Where You'll Find The Cypress North Team: Summer 2013 Edition


The summer is upon us here in Buffalo and boy are we busy. Over the next few months we'll be making a few stops across the country and participating in some exciting events -- so we've provided a blueprint for where to find us:



On May 15th, I'll be speaking at the Dallas-Fort Worth Search Engine Marketing Association meeting alongside Brent Csutoras of Kairay Media. I'll be talking Twitter and Brent will be covering Facebook as we'll hit the audiecne with a dual pronged attack. I'm extremely excited about the event as I love Brent's unique outlook and the gems that he drops in all of his presentations.

Tickets are still available. The event starts at 6:00 and ends at 8:00 pm.



I have the pleasure of moderating a panel at my favorite conference of the year, SMX Advanced. I'll be running a panel with some absolute beasts, including my favorite presenter - Marty Weintraub of AimClear. The panel is "What's Hot With Paid Social" on day 1 at 1:45 in 13B. This is sure to be an action packed panel with tons of great tactics on Facebook ads.

Unfortunately it's too late to buy tickets to the show as it is officially sold out. Networking passes still exist however and are worth it if you want to make it to the show. If you miss it entirely, the best of the best sessions will be available in a special track at SMX East this year.



You may not see much of us in July unfortunately. It's because our tech team will be grinding away towards the Allscripts Open App Challenge with Smart Sign Out, our patient hand-off application. In March Smart Sign Out  won the Phase 1 round of the Open App Challenge, and are now grinding away on the final leg. We'll be submitting our final entry by July 14th -- so look for us to come out of our digital hibernation on the 15th in full party mode! To learn a bit more about what we are trying to accomplish with Smart Sign Out, see the video below:

Can't make any of the following events -- or just want to keep tabs socially? Make sure to follow us on TwitterFacebook,  Instagram & Google+ to keep digital tabs on our whereabouts.

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Meet the Author

Head of Performance & Innovation / Partner

Greg Finn

Greg is the Head of Performance and Innovation for Cypress North's digital marketing team and one of the founders of our agency. In 2010, he and Matt Mombrea started Cypress North in Buffalo. Greg oversaw the opening of our second office in 2022, located in his hometown of Rochester.

As Head of Performance and Innovation, Greg co-manages our digital marketing department and works closely with our team to ensure all our clients achieve the best possible results. He is always looking for ways to test new digital marketing techniques and technology, and oversees all teaching and training efforts to ensure our agency stays ahead of the curve.

Greg is also a co-host of our weekly Marketing O'Clock podcast, where he and the team provide updates, insights, and hot takes on the latest SEO, PPC, and social media marketing news. In addition to weekly news shows, Greg hosts our Marketing O'Torial digital marketing tutorials and often co-hosts bonus Marketing O'Talk episodes that bring together panels of digital marketing experts.

With nearly two decades of experience, Greg is a known and trusted voice in the digital marketing community. He’s a contributor for Search Engine Land, a member of the Search Marketing Expo (SMX) programming team, and has been a featured speaker at some of the largest search engine conferences, including SMX, eSummit, and Pubcon. 

When he’s not working or staying updated on the latest trends, Greg enjoys watching his kids play sports and coaching their soccer team. He’s been named the runner-up “Greg of the Year” on Marketing O’Clock’s annual Clockscars Awards four years in a row. While the coveted award has evaded him for many years, Keanu Reeves has not. Greg once saw him at Gabriel's Gate tavern in Buffalo (and noted he was very tall.)