Country Ham, Hip Hop & Halloween: Content Marketing Ideas For October

By Jess Budde

For your convenience, seasonally-themed puns have been italicized in the following paragraph:

It's that time again. Time to flesh out your content marketing plan for the coming month. Now, Christmas stuff might already be on the shelves of some stores, but I implore you, let us not forget the glory that is the month of October! After all, there are plenty of pumpkins to be carvin' and no one should miss out on that action. Not sold on the whole jack-o-lantern thing? Fine with me, because there's plenty more excitement to be had next month. And no matter what you're in to, I bet you can find something to talk about. Not sure witch day an event falls on? Worry not. It's all spelled out for you in the list below. Enjoy!


  • October 1: Older People's Day, Balloons Around The World Day, World Vegetarian Day, CD Player Day, Model T Day
  • October 2:World Farm Animals Day, National Custodial Worker Day, International Day Of Non-Violence, Poetry Day, Name Your Car Day
  • October 3: World Smile Day, Virus Appreciation Day, Boyfriends Day, Techies' Day, National Diversity Day
  • October 4: Vodka Day, Ship In A Bottle Day, National Taco Day, World Animals Day, Improve Your Office Day, World Card Making Day
  • October 5: Change A Light Day, World Teachers Day, Country Inn Bed & Breakfast Day, International Day Of No Prostitution
  • October 6: World Habitat Day, Ecological Debt Day, Mad Hatter Day, Physician Assistant Day
  • October 7: Bathtub Day, Frappe Day
  • October 8: Bring Your Teddy Bear To Work & School Day, Emergency Nurses Day, World Octopus Day, Pet Obesity Awareness Day
  • October 9: Curios Events Day, Fire Prevention Day, National Depression Screening Day, World Post Day, Moldy Cheese Day, World Sight Day, Leif Erikson Day
  • October 10: World Homeless Day, Handbag Day, Cake Decorating Day, Hug A Drummer Day, World Porridge Day, World Egg Day, World Mental Health Day
  • October 11: Universal Music Day, Coming Out Day, National Food Truck Day
  • October 12: Old Farmers' Day, World Arthritis Day
  • October 13: Columbus Day, Yorkshire Pudding Day, Native American Day, International Day For Failure
  • October 14: Ada Lovelace Day, Be Bald & Free Day, Face Your Fears Day
  • October 15: White Cane Safety Day, Information Overload Day, Take Your Parents To Lunch Day, Hagfish Day, Global Dignity Day
  • October 16: Feral Cat Day, Boss' Day, Get Smart About Credit Day, World Food Day, Steve Jobs Day, Department Store Day, Conflict Resolution Day
  • October 17: Spreadsheet Day, Wear Something Gaudy Day, Mulligan Day
  • October 18: Chocolate Cupcake Day, Sweetest Day, Bridge Day, No Beard Day
  • October 19: World Toy Camera Day, Evaluate Your Life Day
  • October 20: Brandied Fruit Day, Clean Your Virtual Desktop Day
  • October 21: Apple Day, Reptile Awareness Day, Count Your Buttons Day, Babbling Day
  • October 22: Smart Is Cool Day, Nut Day, CAPS LOCK DAY
  • October 23: National Mole Day, TV Talk Show Host Day, iPod Day
  • October 24: United Nations Day, National Bologna Day
  • October 25: Make A Difference Day, Sourest Day, International Artists' Day, World Pasta Day, Punk For A Day... Day
  • October 26: Howl At The Moon Day, Mincemeat Day, Mother-In-Law Day
  • October 27: Navy Day, Cranky Coworkers Day
  • October 28: Plush Animal Lover's Day,  Animation Day
  • October 29: Cat Day, Internet Day
  • October 30: Create A Great Funeral Day, Candy Corn Day, Checklist Day
  • October 31: Halloween, Caramel Apple Day, International Bandana Day, Magic Day, Frankenstein Day


  • Fall Fashion: if you've been holding on tight to those sandals, shorts, and sundresses throughout September the time has come to finally put them away. Embrace Fall and all the great accessories that come with it. Think boots, flannel, scarves, anything cozy can come out of storage this month.
  • October is the official month of: eating country ham, fair trade, adopting shelter dogs, domestic violence awareness, pork, computer learning, diabetes, workplace politics awareness, rhubarb, bullying prevention, pizza, seafood, squirrel awareness, American pharmacists, AIDS awareness, eating better, caffeine addiction recovery, breast cancer awareness, Polish American heritage, Italian American heritage, country music, "cutting out" dissection, drums, mental illness awareness, American cheese, ADHD awareness, Celiac disease awareness, popping popcorn, baking and decorating, bat appreciation, vegetarians, LGBT history, emotional wellness, eye injury awareness, sarcasm, Lupus awareness, cookies, clergy appreciation, collecting stamps, church safety and security, financial planning, and strategic planning
  • The first week is dedicated to: No Salt Week, Great Books Week, Mental Illness Awareness Week, National Walk Your Dog Week, 4-H Week, Emergency Nurses Week, Fallen Firefighters Memorial Weekend (first weekend in October)
  • October's second week is all about: World Space Week, Fire Prevention Week, Nuclear Medicine Week, National Carry A Tune Week, International Post Cards Week, Kids' Goal Setting Week, Drive Safely To Work Week, Customer Service Week, World Rain Forest Week
  • Week three celebrates: Food & Drug Interactions & Awareness Week, Bullying Bystanders Unite Week, Freedom From Bullies Week, Internal Infection Prevention Week, National Save For Retirement Week, National Save For Retirement Week, Respiratory Care Week, Massage Therapy Week, Freedom Of Speech Week, National School Bus Safety Week
  • The final week of October is dubbed: International Magic Week, Prescription Errors Education & Awareness Week, Give Wildlife A Brake Week (meaning hit the brakes for them while driving), Kids Care Week, National Infertility Awareness Week


  • October 2-5: The Presidents Cup
  • October 8: NHL regular season kicks off
  • October 11: Ironman World Championship
  • October 12: Chicago Marathon
  • October 22: MLB World Series scheduled to begin
  • October 26: Regular season of Major League Soccer ends
  • October 28: NBA regular season starts

Pop Culture

  • September 20 - October 5: The Oktoberfest celebration continues through the first few days of the month
  • October 2-4: Great American Beer Festival (Denver, CO) - whether you're a certified cicerone or just plain thirsty, you can't go wrong with over 600 different breweries in attendance
  • October 2-5: Rockabilly Rockout (Las Vegas, NV) - if you haven't heard of rockabilly, get familiar, it's fun
  • October 3: Gone Girl hits theaters (adapted from the popular novel)
  • October 3-5 & 10-12: Austin City Limits (Austin, TX) - see Pearl Jam, Eminem, Lorde, Lana Del Rey, and countless others all in one place (over two weekends, of course)
  • October 8-12: A3C Hip Hop Festival (Atlanta, GA) - the lineup includes Buckshot, Project Pat, Mystikal (yes), The Lox, and several others
  • October 9-12: Comic Con (New York, NY)
  • October 10: Alexander And The Terrible, Horrible, No Good, Very Bad Day premieres (adapted from the popular children's book)
  • October 14: BET Hip Hop Awards - hosted by none other than Uncle Snoop himself
  • October 18-19: Treasure Island Music Festival (San Francisco, CA) - tickets get you in to performances by Janelle Monàe, The New Pornographers, alt-J, Outkast, and more
  • October 21-25: CMJ Music Marathon (New York, NY) - all I have to say is 80+ venues, 1,300+ artists, 5 days
  • Fall TV Season Still Kicking In: premieres include The Walking Dead (10/12 - AMC) and Two Broke Girls (10/27)

That's really all there is to it. Well, not really, there are actually quite a few more October happenings but it's impossible to list them all. Get started with this list, and feel free to shout out any other events you know about in the comments section. As always, check back for another round of content marketing ideas next month!

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Categories: Content Marketing
By Jess Budde


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Meet the Author

Vice President of Marketing Operations & Client Services

Jess Budde

Jess is our Vice President of Marketing Operations and Client Service, and the co-host of our weekly Marketing O’Clock podcast. She joined Cypress North in 2013 and works out of our Buffalo office.

Jess works closely with both our clients and our internal team, overseeing account staffing to ensure client satisfaction. She co-manages our agency’s digital marketing department, works to facilitate cross-departmental collaboration internally, and acts as an account lead for a few of our clients. Jess also explores new opportunities for our existing clients and prospects.

A Western New York native, Jess graduated with a Bachelor of Arts in communication studies from Niagara University before attending Syracuse University, where she earned her master’s degree in television, radio, and film. Before joining Cypress North, she worked in series development, talent, and casting at MTV during the golden era with Jersey Shore.

When Jess isn’t working or staying up to date on the latest digital marketing news, she enjoys spending time outside, hanging out with her son, and watching the entire Sons of Anarchy series on repeat.  You may also find her slinging beers at Brewed & Bottled, the bottle shop and craft beer bar she runs with her husband.

Jess is an amateur ornithologist, Limp Bizkit lover, Candy Crush professional, and hot sauce connoisseur who enjoys burning herself into oblivion with the hottest sauce she can find.